Your LinkedIn profile should get you found.

Let's make sure it does.

I'm Kristin Fry, an executive recruiter. I search LinkedIn for candidates every day, and I can tell you exactly what makes me stop scrolling and what makes me move on.

Smiling blonde woman in glasses wearing a black sweater and pants against an orange background
Smiling blonde woman in glasses wearing a black sweater and pants against an orange background

Instant download. Bonus resume and recruiter-outreach guide included.

You're qualified.

Your profile just isn’t saying so.

You have the experience. You have the skills. But if your LinkedIn profile isn't communicating your value clearly, recruiters may be overlooking you.

The LinkedIn Blueprint

A practical, step-by-step guide built from a recruiter's perspective. Learn how to write a stronger headline, communicate your experience, tell your professional story, and choose the skills that help recruiters find you.

The LinkedIn Blueprint guide cover by Kristin Fry, flanked by pages on experience bullet formulas and a worksheet for writing achievement bullets.
The LinkedIn Blueprint guide cover by Kristin Fry, flanked by pages on experience bullet formulas and a worksheet for writing achievement bullets.

YOUR EXPERIENCE DESERVES TO BE SEEN

Stop blending in. Start standing out.


What's Inside the Blueprint?

Four practical tools to help you build a LinkedIn profile that gets noticed by recruiters.

01

Experience

Turn your responsibilities into accomplishment-driven bullets that communicate your value


02

Headline

Write a clear, searchable headline that tells recruiters what you do and where you add value.


03

About

Tell your professional story with a compelling About section that goes beyond your job titles.


04

Skills

Choose and position the right skills to help recruiters find you in LinkedIn searches.


INCLUDED FREE WITH YOUR PURCHASE

A little extra help for your job search.

Your LinkedIn profile is just one part of getting noticed. That's why I've included two bonus resources to help you make a stronger first impression.

Bonus 01

The 6-Second Resume Test

Learn what can cause a recruiter to move past your resume before reading your experience.

Bonus 02

How to DM a Recruiter

Practical guidance for reaching out to recruiters with a message that's clear, professional, and worth reading.


THE RIGHT PROFILE CHANGES EVERYTHING

Get found. Get noticed. Get the opportunity.


CHOOSE YOUR LEVEL OF SUPPORT

Your next opportunity starts with a stronger profile.

Start with the guide, or get personalized help directly from a recruiter.

OPTION 01

The LinkedIn Blueprint

$39

A practical, step-by-step guide to building a stronger LinkedIn profile yourself.

âś“ The LinkedIn Blueprint

âś“ Free bonus materials

âś“ Instant digital download

OPTION 02

Blueprint + Video Review

$89

A practical, step-by-step guide to building a stronger LinkedIn profile yourself.

âś“ Everything in the $39 package

âś“ Personalized 15-minute video review of your LinkedIn profile

✓Actionable recommendations to improve your profile

OPTION 03

Done-for-you LinkedIn Optimization

$219

Let an executive recruiter rewrite and optimize your LinkedIn profile for you.

âś“ Everything in the Blueprint

âś“ Personalized profile review

✓Complete profile rewrite and optimization

Smiling woman with long blonde hair wearing a black outfit and white sneakers against an orange background
Smiling woman with long blonde hair wearing a black outfit and white sneakers against an orange background

ADVICE FROM THE OTHER SIDE OF THE SEARCH BAR

Hi, I'm Kristin.

I'm an executive recruiter, and I spend my days searching LinkedIn for talented people.

I've seen firsthand what makes a profile stand out, and what causes qualified candidates to get overlooked.

I created The LinkedIn Blueprint to give you practical advice from someone who actually uses LinkedIn to find talent.

Ready to make your LinkedIn profile work harder for you?

Stop wondering what recruiters want to see. Get practical tools and guidance to help your experience stand out.

Recruiter tips, straight to your inbox.

Practical LinkedIn advice, resume tips, and job-search insights from someone on the other side of the hiring process.